Sweet Juju

Sweet Juju was founded in 2014 as a small accessories shop specializing in food motifs to be worn with sweet lolita. Since then, it has expanded to include a wider variety of styles, with an emphasis on versatility and kawaii wardrobe staples. Juju hopes to create items that can be enjoyed many times over, with many different kinds of coordinates and styles!

For Anime NYC there will be an exclusive discount code available! Use the code “ANYC2020” for 20% off your order.